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Prodware Blog: Standing out from the rest of the channel with CRM software for IT Resellers

27th February 2014

With the need for a competitive advantage continuing to grow for IT resellers, it is becoming even more essential to have that something which sets your business apart from others. You can advise and consult other businesses every day about their hardware and software requirements, but have you evaluated your own systems for managing customer interactions?

How can CRM help my business?

Often IT services have a high amount of transactions, day in and day out. This means that keeping track of this activity and information can be difficult if there are not the right systems in place.

With Microsoft Dynamics CRM, your business is provided the tools, such as sales processes and projects in one system, to improve and automate tasks and processes, which allows you to reduce the business risk and improving efficiencies. With the software, you are able to manage the sales process more effectively – from lead to opportunity, as well as the quote, order and through to the project. Using this type of software can allow your business to benefit from a reduction in the cost of each transaction.

In an increasingly competitive business landscape, providers of IT hardware, software and services need to minimise costs while maximising revenues. CRM enables your users can accurately record timesheets and expenses & streamlines the approval process. The software also allows you to recognise revenue based on your predefined rules with integrated Contract Management, including your SLA’s (Agreed Milestones, Payment Tariffs etc.). With integration to your Finance or ERP solution, you can successfully track and measure the financial performance of both projects and people.

How can Prodware help your business?

As Europe’s largest Microsoft Dynamics partner, Prodware possess unrivalled experience in delivering Dynamics CRM solutions. Our team of experts are capable of improving your sales, marketing and customer service activities, so you can be on your way to a competitive advantage. Our tool choosemycrm, guides you on how to choose the right CRM software to meet your business’s needs and requirements.