Artificial Intelligence

What is Artificial Intelligence?

Artificial Intelligence or AI, is the theory and development of computer systems able to perform tasks normally requiring human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages. Machine Learning, a subset of AI, is the study of algorithms that improve automatically through experience.

Benefits of AI

In business, AI helps to simplify and automate processes (repetitive, lengthy or dangerous tasks where robotics can replace human actions) and free workers’ time to upskill in value-add activities. Machine Learning also supports Business Intelligence, for example increased accuracy in demand forecasting for retail, distribution and manufacturing sectors. By automatically learning, analyzing and combining data sets, business can match supply and demand.

In the home, consumers benefit from Artificial Intelligence (often in conjunction with other disruptive technology such as IoT and Big Data) to make life easier and more convenient; reminders from our smart home devices of the grocery list or into the future self-driving cars.

Why AI?


all things are connected and smart: self-driving cars, advanced driver assistance systems (emergency braking systems, assistance etc), home automation systems and so on.


using RPA to simplify and automate processes. Repetitive and dangerous tasks are increasingly performed by software robots for improved productivity.


analyzing data in real-time (Machine Learning, BI etc.). The computing power and agility of hosting on the cloud allows for accurate data insights.

Chatbots and Artificial Intelligence

What is a chatbot?

A chatbot is a software application used to simulate human conversation online through voice commands, text chats or both.

Benefits of chatbots

These conversational agents enhance the customer experience by helping solve customer requests, place orders or direct a customer to the right department.

They can also:

  • Automate certain repetitive tasks such as FAQ in customer service
  • Provide a prompt response anytime
  • Help boost sales through cross sell and up sell suggestions
  • Help in making a purchasing decision
  • Manage payments and facilitate the sales process
  • Deepen customer understanding
  • Help increase customer engagement with proactive interactions

Artificial Intelligence and Prodware

Prodware’s innovation approach harnesses AI in multiple offers, from image recognition for field service technicians, to analyzing trends in currency data for managing hedging risk, through to ChatBots for customer service scenarios to transform employee and customer experiences and to support strategic decision making.

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