Prodware Spain
connects patients and healthcare providers in the cloud to achieve more personalized care


With 31 years of activity in the market, Vitaldent is currently the leading Spanish group in the dental health sector. Vitaldent clinics provide a comprehensive diagnosis to their patients, taking care of their oral health with innovative treatments and high-quality care. Vitaldent’s mission is to make quality dentistry accessible to society with the most advanced technology, the best treatments and professionals with proven experience.

Advent International, one of the world’s largest and most experienced private equity firms, is the majority shareholder in Vitaldent. Advent International has been operating in Spain for almost 30 years and has 6 professionals in charge of making investments in the country and 80 employees in Europe.



– More than 300 dental clinics in Spain
– One of the main providers of dental services in Spain
– Serves more than 7.5 million patients a year
– More than 30 years of experience in the dental sector
– Approx. 60,000 new patients every year


– Expand clinics nationally and internationally
– Improve patient interaction in a unified way across their entire network of clinics
– Have a 360° view of patient interactions and stories to improve their experience and personalization


Microsoft Dynamics 365 Customer Insights and Customer Voice:
– Improves and unifies the interaction with the patient
– ​​Benefits of the cloud
– Connectivity with the rest of the Microsoft business applications
– Facilitates the collection of information and proactive communication with customers

Previous project success:
Prodware Item Lifecycle Management accelerator
Microsoft Dynamics 365 Finance and Supply Chain Management

“With Dynamics 365 Customer Insights, so closely connected to the rest of our Microsoft business management solutions, we have a seamless data set that gives our patients the best experience when they visit our clinics.”

Alfonso Canals Coronil, Corporate Systems Director at Vitaldent

Our work


Vitaldent was looking to take a leap in the personalization of the customer experience. In 2019, Vitaldent incorporated Microsoft Dynamics 365 Finance and Dynamics 365 Supply Chain Management to improve the productivity and management of its back-office processes, further supported by Prodware’s integrated accelerator Item Lifecycle Management. After the success of its implementation, they have once again opted for Microsoft’s cloud technology.


One of Vitaldent’s objectives is to place its patients at the center of its activity. To achieve this, it has enabled patients to be connected and so have the best possible experience.

With Microsoft tools, the company has a system that helps them to manage their data more efficiently, to maintain excellent clinician-patient communication and to have a technological platform that grows with them in a simple way.

The company recognizes that the coordination of a group of dental health clinics depends, to a great extent, on the perfect connections between its CRM, patient management system and enterprise resource planning. For this reason, the company relied on the experience of Prodware, a Microsoft partner, to develop its own patient management system based on Microsoft Dynamics 365.


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